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By Vangari Sai Sampath · Automation Specialist · Hyderabad, India  |  Last Updated: June 2026

How to Connect WhatsApp Business and Mailchimp

Complete step-by-step guide to automate your workflow between WhatsApp Business and Mailchimp using Make.com. Save hours of manual work with this powerful integration.

How to set up this integration (step-by-step)

1

Create a free Make.com account

Go to Make.com and sign up. The free plan includes 1,000 operations/month — enough for most automations.

Create free account →
2

Connect WhatsApp Business as the trigger

In Make.com, create a new scenario. Search for WhatsApp Business and choose your trigger event (e.g. "New message", "New record", "New row").

3

Connect Mailchimp as the action

Add Mailchimp as the next module. Map the data fields from WhatsApp Business to the corresponding fields in Mailchimp.

✓

Test and activate

Run a test with real data. Once it works, turn on the scenario. Make.com will run it automatically — no more manual work.

⚡ Automate WhatsApp Business + Mailchimp with Make.com →

Free plan · 1,000 ops/month · No credit card needed

About WhatsApp Business and Mailchimp

💬

WhatsApp Business

Business Messaging

WhatsApp Business is the world's most popular business messaging platform, with over 200 million active business users globally. In India especially, WhatsApp is the primary channel for customer communication. The WhatsApp Business API integrates with HubSpot, Salesforce, and Shopify to automate order notifications, customer support, lead qualification, and marketing campaigns at scale via Make.com and Zapier.

  • 200M+ active business users globally
  • WhatsApp Business API for automation
  • Message templates for marketing and notifications
  • Integrates with HubSpot, Salesforce, and Shopify
  • Connects to Make.com and Zapier for workflow automation
Free app; API pay-per-message Try WhatsApp Business free →
📧

Mailchimp

Email Marketing

Mailchimp is the world's most popular email marketing platform, trusted by over 11 million businesses. It lets you design professional emails, build automated campaigns, and analyse performance — all from a drag-and-drop editor. The free plan includes 500 contacts and 1,000 emails per month, making it perfect for growing businesses.

  • Drag-and-drop email designer
  • Automated email sequences and drip campaigns
  • Audience segmentation and personalisation
  • A/B testing and campaign analytics
  • Landing pages and signup forms
Free up to 500 contacts Try Mailchimp free →

⚡ Why connect WhatsApp Business + Mailchimp?

Connecting WhatsApp Business and Mailchimp with Make.com eliminates the manual work of copying data between the two tools. Automate data syncing, trigger actions in Mailchimp when events happen in WhatsApp Business, and build workflows that save your team hours every week — all without writing any code.

💡 Why Connect WhatsApp Business and Mailchimp?

In today's fast-paced business environment, manually transferring data between WhatsApp Business and Mailchimp can waste valuable time and introduce errors. By automating this connection, you'll:

  • Eliminate repetitive data entry tasks
  • Reduce human error and ensure data consistency
  • Free up your team to focus on high-value work
  • Scale operations without adding headcount
  • Get real-time visibility across your tools

Whether you're a small business owner, marketing manager, or operations lead, this integration will help you work smarter—not harder.

Don't have these tools yet? Start free.

WhatsApp Business

Free app; API pay-per-message

World's most used business messaging with 200M+ business accounts.

Try WhatsApp Business free →

Mailchimp

Free up to 500 contacts

Email marketing platform trusted by 11 million businesses.

Try Mailchimp free →

⏱️ Calculate Your Time Savings

See how much time you can save by automating WhatsApp Business + Mailchimp. Adjust the values below to match your workflow.

18.3 Hours
Saved Per Month (220 hours/year)

That's equivalent to 5.5 full work days per month you can reclaim for strategic work!

✨ Generate a custom workflow with AI

Tell us your industry and get a personalised automation plan for WhatsApp Business + Mailchimp.

❓ Frequently Asked Questions

Get answers to common questions about connecting WhatsApp Business and Mailchimp.

How do I connect WhatsApp Business and Mailchimp?
The easiest way is through Make.com. Sign up for free, create a new scenario, add WhatsApp Business as your trigger module, then connect Mailchimp as the action. Map your data fields and activate. The entire setup takes 10-15 minutes with no coding required.
Is this integration free?
Yes! Make.com offers a generous free plan with 1,000 operations per month—enough for most small to medium teams. You don't need a credit card to sign up. Paid plans start at $9/month for higher volume needs.
Do I need coding skills?
Not at all. Make.com uses a visual drag-and-drop interface. You connect apps by selecting them from a menu and mapping fields with point-and-click simplicity. If you can use a spreadsheet, you can build this automation.
What can I automate between WhatsApp Business and Mailchimp?
Connecting WhatsApp Business and Mailchimp with Make.com eliminates the manual work of copying data between the two tools. Automate data syncing, trigger actions in Mailchimp when events happen in WhatsApp Business, and build workflows that save your team hours every week — all without writing any code.
What is WhatsApp Business used for?
WhatsApp Business is the world's most popular business messaging platform, with over 200 million active business users globally. In India especially, WhatsApp is the primary channel for customer communication. The WhatsApp Business API integrates with HubSpot, Salesforce, and Shopify to automate order notifications, customer support, lead qualification, and marketing campaigns at scale via Make.com and Zapier.
What is Mailchimp used for?
Mailchimp is the world's most popular email marketing platform, trusted by over 11 million businesses. It lets you design professional emails, build automated campaigns, and analyse performance — all from a drag-and-drop editor. The free plan includes 500 contacts and 1,000 emails per month, making it perfect for growing businesses.
How reliable is this integration?
Make.com maintains 99.9% uptime and handles error retry logic automatically. You'll get email alerts if something fails, and the platform logs every execution for debugging. Most users report zero downtime after setup.
Can I customize the automation?
Absolutely. You can add filters, conditions, loops, and data transformations. Make.com supports advanced logic like "only run on weekdays" or "if value > $100, send to manager." The platform scales from simple to complex workflows.
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About the author — Vangari Sai Sampath · Automation & SaaS Specialist

Vangari Sai Sampath built Integration Directory to help businesses automate their SaaS workflows without writing code. Based in Hyderabad, India, he has hands-on experience with Make.com, Zapier, and 50+ tools covered in this directory, helping teams set up no-code automations that save hours every week.

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