How to Connect WhatsApp Business and Mailchimp
How to set up this integration (step-by-step)
Create a free Make.com account
Go to Make.com and sign up. The free plan includes 1,000 operations/month — enough for most automations.
Create free account →Connect WhatsApp Business as the trigger
In Make.com, create a new scenario. Search for WhatsApp Business and choose your trigger event (e.g. "New message", "New record", "New row").
Connect Mailchimp as the action
Add Mailchimp as the next module. Map the data fields from WhatsApp Business to the corresponding fields in Mailchimp.
Test and activate
Run a test with real data. Once it works, turn on the scenario. Make.com will run it automatically — no more manual work.
Free plan · 1,000 ops/month · No credit card needed
About WhatsApp Business and Mailchimp
WhatsApp Business
Business MessagingWhatsApp Business is the world's most popular business messaging platform, with over 200 million active business users globally. In India especially, WhatsApp is the primary channel for customer communication. The WhatsApp Business API integrates with HubSpot, Salesforce, and Shopify to automate order notifications, customer support, lead qualification, and marketing campaigns at scale via Make.com and Zapier.
- 200M+ active business users globally
- WhatsApp Business API for automation
- Message templates for marketing and notifications
- Integrates with HubSpot, Salesforce, and Shopify
- Connects to Make.com and Zapier for workflow automation
Mailchimp
Email MarketingMailchimp is the world's most popular email marketing platform, trusted by over 11 million businesses. It lets you design professional emails, build automated campaigns, and analyse performance — all from a drag-and-drop editor. The free plan includes 500 contacts and 1,000 emails per month, making it perfect for growing businesses.
- Drag-and-drop email designer
- Automated email sequences and drip campaigns
- Audience segmentation and personalisation
- A/B testing and campaign analytics
- Landing pages and signup forms
⚡ Why connect WhatsApp Business + Mailchimp?
Connecting WhatsApp Business and Mailchimp with Make.com eliminates the manual work of copying data between the two tools. Automate data syncing, trigger actions in Mailchimp when events happen in WhatsApp Business, and build workflows that save your team hours every week — all without writing any code.
Don't have these tools yet? Start free.
WhatsApp Business
Free app; API pay-per-messageWorld's most used business messaging with 200M+ business accounts.
Try WhatsApp Business free →Mailchimp
Free up to 500 contactsEmail marketing platform trusted by 11 million businesses.
Try Mailchimp free →Calculate your time savings
✨ Generate a custom workflow with AI
Tell us your industry and get a personalised automation plan for WhatsApp Business + Mailchimp.
Frequently asked questions
About the author — Vangari Sai Sampath · Automation & SaaS Specialist
Vangari Sai Sampath built Integration Directory to help businesses automate their SaaS workflows without writing code. Based in Hyderabad, India, he has hands-on experience with Make.com, Zapier, and 50+ tools covered in this directory, helping teams set up no-code automations that save hours every week.
More about Integration Directory →